CPM Moscow 2027: a seasonal buying and fashion-industry guide

CPM — Collection Première Moscow is an international fashion trade show and seasonal ordering event. The 47th season is scheduled for 23–26 February 2027 at VDNH EXPO Exhibition Centre, Moscow, Russia, with Fall–Winter 2027/28 collections. It brings fashion brands, buyers and retail-sector organisations together to review ranges, discuss orders and consider the business systems around fashion retail. Published hours are 10:00–18:00 Tuesday to Thursday and 10:00–16:00 Friday; the venue is served by VDNH metro station.

The show is organised by Expo Fusion and takes place twice a year. The February season is one of two collection and ordering meetings rather than a consumer fashion event. Check the organiser’s current exhibitor directory and programme as they are updated.

Why CPM Moscow matters to fashion buyers

Review collections for the next season

CPM centres on new seasonal clothing and accessory collections. Retail buyers can assess ranges together, compare assortments and discuss orders with brands or representatives. Test each collection against your customers, price architecture, delivery window and existing product mix rather than treating trend inspiration as a buying decision by itself.

Connect product decisions with retail operations

CPM shop & retail solutions covers shopfitting, retail equipment, packaging and labels, store displays, financial services, logistics and supplier platforms. This wider view can help retailers assess not only what to stock but also how store presentation and operating services fit their commercial plan.

Learn from the trade programme

The Russian Fashion Retail Forum accompanied the latest edition. Its 80 business sessions across five streams covered assortment matrices, retail and e-commerce operations, customer service, premium positioning, brand development and retailer–shopping-centre cooperation. This describes the previous season; check the February programme for what is confirmed for 2027.

The organiser reported 800 clothing and accessories brands from 20 countries at the latest completed season. That broad comparison set makes it useful to arrive with a shortlist and a clear category plan.

Who should visit CPM Moscow?

Fashion buyers and retail purchasing teams

Useful if you are building or refreshing a seasonal assortment. Prioritise collections that match your customers, price points and delivery needs.

• Compare womenswear, menswear and childrenswear ranges
• Review lingerie, swimwear, activewear and accessories as complementary categories
• Discuss collection details and ordering with brands or representatives
• Record which products address a defined assortment gap

The organiser identifies buyers and retailers as key visitors who review trends and place pre-orders.

Distributors, importers and multi-brand retailers

Useful if you are evaluating brands for a portfolio or seeking options across categories. Focus on range, target customer and the support needed to sell each label.

• Shortlist brands by category and customer
• Compare product breadth and positioning
• Ask about commercial terms and market support
• Separate immediate buying candidates from brands needing further review

Fashion retail owners and business managers

Useful if your decisions extend beyond product selection to store performance and customer experience. CPM shop & retail solutions brings equipment and services into the fashion setting.

• Review shopfitting, retail equipment and visual presentation
• Consider packaging, labels, displays, logistics and store services
• Identify an operational problem to investigate with suppliers
• Compare implementation effort and service requirements after the show

What can you find at CPM Moscow?

Apparel and seasonal collections

• Womenswear and menswear
• Childrenswear and eveningwear
• Premium, activewear and functional fashion
• Lingerie, swimwear, beachwear, loungewear and sleepwear

Footwear, accessories and retail projects

Footwear and accessories are shown alongside clothing, allowing buyers to consider coordinated ranges and category extensions. CPM shop & retail solutions focuses on services and equipment for fashion stores. CPM school has involved educational institutions, while dreams by CPM concentrates on lingerie, swimwear, beachwear, fitness, loungewear and sleepwear.

What makes CPM Moscow different?

It connects seasonal collection ordering with the business around fashion retail. Alongside brand stands, CPM has featured specialist projects, runway presentations, trend zones and the Russian Fashion Retail Forum. The latest completed season included five trend zones, a runway programme and 80 business sessions. These are previous-edition examples, not a promise that every feature will return.

Buyers can use the combined setting to assess products, investigate retail services and learn how market participants are responding to changes in consumer demand and sales channels.

Set an objective before visiting CPM Moscow

For a buying team

Example objective: identify a shortlist of brands and products for a seasonal assortment review. Decide which categories are priorities, what customer need each should serve and which existing suppliers you need to compare.

For a distributor

Example objective: shortlist labels for a defined portfolio gap. Record the target customer, territory and product segment, then ask about commercial fit and support.

For a retail manager

Example objective: investigate one store-operation or presentation challenge. Compare relevant equipment and services against your current layout, constraints and implementation calendar.

How to prepare for CPM Moscow

1. Define categories and buying criteria

Write down the categories you need, customer profile, target price band, assortment gap and delivery or quality requirements. Give each priority a reason so a visually striking product does not displace a more relevant need.

2. Build a company shortlist

Use the organiser’s exhibitor list and floor plan when the current versions are available. Mark companies as A — essential, B — relevant if time allows, or C — exploratory. Check the current edition’s directory rather than relying on a previous season’s list.

3. Prepare focused questions

• Which products, sizes and colours are included in the range?
• What are the minimum order quantities and delivery lead times?
• Which material, care and product specifications are available?
• How are defects, returns and replenishment handled?
• What marketing or merchandising support is available?
• For retail suppliers, what installation, service or maintenance is required?
• Which commercial details need written confirmation after the meeting?

4. Arrange conversations

Contact priority brands or service providers through the organiser’s official channels. Set a clear purpose for each conversation and bring the information needed to assess fit. Confirm appointment arrangements directly.

Make the most of the CPM Moscow show floor

Keep a concise record for each useful conversation: Company → category → product or service → why it fits → open questions → next action. For a clothing range, note the customer and assortment gap it addresses; for a retail supplier, capture the operational problem and any measurements or constraints to verify.

Compare like with like. Separate confirmed specifications and commercial terms from first impressions, and note what needs a catalogue, sample or written quotation. This makes team review easier after the show.

Beyond the CPM Moscow exhibition floor

The latest completed edition included runway presentations, trend zones and the Russian Fashion Retail Forum. Forum discussions covered retail and e-commerce, assortment planning, customer service, premium positioning and brand development. The next programme was not confirmed in the information reviewed; check the organiser’s schedule before deciding which sessions or special projects to prioritise.

Plan your time at CPM Moscow

The upcoming season is scheduled across four days. Buying teams may reserve early visits for priority collections and planned conversations, then use remaining time to compare alternatives and investigate adjacent categories. Retail-operation teams can group relevant solution providers together. Keep time at the end of each day to record decisions and unresolved questions.

If you have one day, concentrate on A-list companies and categories tied to a live decision. Across several days, revisit short-listed suppliers, validate comparisons and explore the announced business programme.

Getting to CPM Moscow

The event is at VDNH EXPO Exhibition Centre, 119 Prospect Mira, Moscow. The organiser identifies VDNH metro station as the nearby station. Confirm current venue access and daily opening times before travelling; the published schedule has different closing times on Friday.

After CPM Moscow: turn conversations into decisions

Classify contacts as A — immediate evaluation, B — potential follow-up or C — market information. For priority suppliers, request outstanding range details, specifications, order terms, availability and delivery information. For retail-service providers, obtain the technical proposal, implementation requirements and service conditions relevant to your site.

Compare offers against the criteria you set before the event. Confirm details in writing, check that products suit your customers and operating model, and agree a specific next action. Treat the show as a source of options and conversations, not a substitute for due diligence.

Who should consider exhibiting at CPM Moscow?

Relevant exhibitors include fashion brands and apparel manufacturers, lingerie and swimwear companies, footwear and accessory suppliers, and providers of fashion-retail services. The recent edition also featured businesses in store equipment, packaging, displays, logistics and retail support, plus educational institutions.

Exhibitors may use CPM to present seasonal collections, speak with trade buyers and assess interest in products or services. Define the audience you need to reach, what you will show, which conversations would make participation worthwhile and what follow-up your team can provide. Participation does not guarantee orders or partnerships.

CPM Moscow visitor checklist

Before

• Set buying or research objectives by category
• Check the current exhibitor list, floor plan and programme
• Prioritise companies and arrange meetings directly
• Prepare product, order and retail-operation questions

During

• Record product details, commercial terms and open questions separately
• Compare similar ranges against the same criteria
• Prioritise sessions or projects that match your objectives
• Agree a clear next step with priority contacts

After

• Share the shortlist and notes with colleagues
• Request missing specifications, samples or quotations
• Evaluate supplier fit, delivery and service requirements before committing

Is CPM Moscow worth visiting?

CPM is most relevant to fashion trade buyers, distributors and retail professionals with a seasonal assortment or retail-business question to resolve. Collection areas and the business programme give these visitors ways to compare products and explore the work around selling them. The value depends on preparation: define categories, shortlist companies and record decisions rather than trying to see every stand.

CPM Moscow 2027 at a glance

Make CPM Moscow a purposeful buying visit

Start with the decisions you need to make: which categories to source, which suppliers to compare and which retail questions need answers. Use CPM to gather evidence, discuss fit and build a shortlist, then complete the commercial evaluation after the show.

Discover. Compare. Discuss. Decide. Follow up.

Discover Moscow

CPM takes place in Moscow itself, at VDNH EXPO. The city offers opportunities to explore Russian art and cultural history around business commitments.

State Tretyakov Gallery

The Tretyakov Gallery’s historic building on Lavrushinsky Lane presents Russian art from the 12th to early 20th centuries across 62 halls, offering an introduction to the development of Russian art.

Moscow Kremlin Museums

The Kremlin museum complex includes the Armoury Chamber and the museums of Cathedral Square. Visitors can explore historic collections and architecture; check current access arrangements with the museums when planning.

Choose a visit that fits around your show schedule, and confirm opening arrangements before setting out.